Description

How important is effective networking to the success of your business? This is a question we ask all of our training programme participants and in recent months on average they have given networking an importance of 9.1 out of 10. However only 25% of them have a networking strategy and 83% were unsure how to create one.

So why do you need a networking strategy? Not having a networking strategy means time, money and resources are wasted by turning up at the ‘wrong' events and entertaining the ‘wrong' people. Teams are frustrated because they are not getting the results they might be expecting. This frustration results in poor personal and business branding. Think about how many ‘boring' people you have met at events? What are the lasting impressions on you? Is that what you want your people to leave behind?

Now consider the cost of sending people to or hosting events. Each person's time could be worth anything between say £300 - £500 plus there is the cost of the event on top. What a waste of time and money if it is not producing the hoped-for results and yet it could be so easily very profitable.

Some of you biggest assets are your business relationships - your clients. To facilitate these relationships, your team members need to be encouraged to develop their own different approaches to networking as it is important that you have the right person networking in the right places, with the right people - in a way that best suits their personalities and preferences as well as meeting the business objectives.

This programme will demonstrate how to:

Develop a team strategic networking "template"
Create individual networking strategies based on personal styles and

                 preferences
Align the individual and team strategies
Work a room effectively
Follow-up sincerely
Measure results

We will cover:

Clarifying business objectives and the role of networking
How to overcome the barriers to successful networking
Creating a team networking strategy aligned to business goals
Having the right people networking in the right places
Identifying a consistent team brand and message
Developing sustainable relationships
Sharing information and pulling it all together
Identify individual networking styles using our unique Networking Styles

                Questionnaire™ and the team's collective approach